Most of the time, designing a market-fit product isn’t just about creating another web app or website. It might be necessary, but it’s neither desirable nor fascinating.
Building a product starts with a human-centered design strategy. The only way to stay in business is to tailor and build things with the end-user in mind, which is essentially a design thinking approach.
Characteristics of a pleasurable product
- Solid value proposition and solve a real problem
- Must be understandable by users
- Must perform their task as easily and seamlessly as possible, and become better and harder to part with the more they are used
Olukunle A. Iyanda, managing partner, DesignThinkers Academy, West-central Africa, as well as a senior executive in Design Thinking, Strategy, Leadership, Technology & Innovation Management, and operation management, will be hosted by HubOne by First City Monument Bank in the 2nd edition of EPIC hour in 2021.
- Date: 30th, July 2021
- Time: 4:00pm
- Theme: Designing for Human Mind: Creating a Delightful Experience
Past speakers include Tosin Eniolorunda ( CEO TeamApt) Shola Akinlade (co-founder at Paystack) Chinedu Azodoh (co-founder at MAX.NG), Segun Adeyemi (ex-cofounder of Amplify), and Mr. Olu Akanmu, Executive Director — Retail Banking at First City Monument Bank (FCMB).
Register and Join Here
About FCMB
First City Monument Bank (FCMB) Limited is a member of FCMB Group Plc, which is one of the leading financial services institutions in Nigeria with subsidiaries that are market leaders in their respective segments.
Having successfully transformed into a retail banking and wealth management-led group, FCMB expects to continue to distinguish itself through innovation and the delivery of exceptional services.
About Hub One
Hub One (by FCMB) is a physical representation of the bank’s commitment and determination in developing the technology ecosystem in Nigeria. It is driven by its vision of being the preferred financial service institution to technology startups and key players in the Tech Ecosystem
EPIC HOUR is a monthly knowledge-sharing and networking event for the Lagos tech community. Top players in the ecosystem are invited to speak to members of the Hub One community and stakeholders in the wider tech ecosystem.
